Type anything, generate a creature. Outwit, outlast and out-weird your enemies in a sandbox roguelike with deep simulation systems, wildly unpredictable auto-battler combat and endless procedurally generated chaos!

<h2 class="bb_tag" ><img class="bb_img" src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/eb3d34166acfcc8375429cf8c8973a2a.avif?t=1756042136" width=800 height=29 /></h2>GUG is a sandbox simulation roguelike where you generate monsters—”gugs”—by typing any word or phrase. Your choice of words determines how they look, behave and battle. Type “banana flamethrower” and you might get a spiky yellow pyromaniac. Type “emotional support gremlin” and get… Well, who really knows?<video class="bb_img" autoplay muted loop playsinline poster="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/39fc61c94760101eda642f2f8c9d0303.poster.avif?t=1756042136" width=616 height=230 ><source src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/39fc61c94760101eda642f2f8c9d0303.webm?t=1756042136" type="video/webm; codecs=vp9"><source src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/39fc61c94760101eda642f2f8c9d0303.mp4?t=1756042136" type="video/mp4"></video>Every word wields unexpected power, so experiment and see what incredibly broken gugs you can concoct.<h2 class="bb_tag" ><img class="bb_img" src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/0a687e61d77f2042722d0281b32ae652.avif?t=1756042136" width=800 height=29 /></h2>Each run throws you into a new procedurally generated arena—lava jungles, haunted car parks, algorithmic chaos pits—and challenges you to create a truly unpredictable squad of gugs. You will:<ul class="bb_ul"><li>Adapt to randomised rules, enemy types and objectives</li><li>Tweak your team’s strategy to seize victory or fail gloriously</li><li>Unlock new modifiers, environments and gug abilities</li><li>Ask yourself why your tank explodes when it gets healed</li></ul><video class="bb_img" autoplay muted loop playsinline poster="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/3f3354bb3d36de826da16f77f193245c.poster.avif?t=1756042136" width=616 height=230 ><source src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/3f3354bb3d36de826da16f77f193245c.webm?t=1756042136" type="video/webm; codecs=vp9"><source src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/3f3354bb3d36de826da16f77f193245c.mp4?t=1756042136" type="video/mp4"></video><h2 class="bb_tag" ><img class="bb_img" src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/62aa1077be8dc0e3c9c7a9b20d869dfc.avif?t=1756042136" width=800 height=29 /></h2> Gugs don’t just look weird—they work weird, too. Each creature evolves both visually and logically.<ul class="bb_ul"><li>Mix and match brains, attacks, movement styles and passives across different gugs</li><li>Use procedural logic systems to combine effects in strategic—or utterly unhinged—ways</li><li>Watch unexpected synergies emerge, then break them when your next bright idea goes disastrously wrong</li></ul><video class="bb_img" autoplay muted loop playsinline poster="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/d8752365a52a8e4ceb145e42c20ceda6.poster.avif?t=1756042136" width=616 height=230 ><source src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/d8752365a52a8e4ceb145e42c20ceda6.webm?t=1756042136" type="video/webm; codecs=vp9"><source src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/d8752365a52a8e4ceb145e42c20ceda6.mp4?t=1756042136" type="video/mp4"></video>Whether you’re a strategy min-maxer or an architect of chaos, GUG rewards curiosity and punishes overconfidence.<h2 class="bb_tag" ><img class="bb_img" src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/55ec7269311a120e2db04d2da4ab06a7.avif?t=1756042136" width=800 height=29 /></h2>The GUGverse is shared. Gugs you make might show up in someone else’s game. Another player’s fearsome &quot;Toilet Cactus&quot; might just ruin your whole run—and appetite. Every new gug makes the game bigger and more unpredictable for everyone.<ul class="bb_ul"><li>Encounter gugs made by other players</li><li>Upload and share your best/worst creations</li><li>Join regular challenges and gug hunt bounties</li><li>Break the meta or break the game—we welcome both</li></ul><video class="bb_img" autoplay muted loop playsinline poster="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/b62b2cefec960496d1eba608917364be.poster.avif?t=1756042136" width=616 height=230 ><source src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/b62b2cefec960496d1eba608917364be.webm?t=1756042136" type="video/webm; codecs=vp9"><source src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/b62b2cefec960496d1eba608917364be.mp4?t=1756042136" type="video/mp4"></video><h2 class="bb_tag" ><img class="bb_img" src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/94e98fa03070afb5dcd3688167e51814.avif?t=1756042136" width=800 height=27 /></h2>This isn’t a card game. It’s not your standard autobattler. It’s not a serious roguelike. GUG is GUG: a creature collector where the gugs are ludicrous, the logic is real, and your new arch-nemesis might be “Mildly Upset Pigeon”.<video class="bb_img" autoplay muted loop playsinline poster="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/eb0e8cf6a19e9920941fe66d44c8fe7c.poster.avif?t=1756042136" width=616 height=230 ><source src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/eb0e8cf6a19e9920941fe66d44c8fe7c.webm?t=1756042136" type="video/webm; codecs=vp9"><source src="https://shared.akamai.steamstatic.com/store_item_assets/steam/apps/2824790/extras/eb0e8cf6a19e9920941fe66d44c8fe7c.mp4?t=1756042136" type="video/mp4"></video>

Good Game Database

GUG Achievements